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Business Growth, growth hacking

What Are Long Tail Keywords?-And Why are They Important?

If you are running a business in this modern digital world, you must have heard about long-tail keywords here and there. Everyone keeps saying “use long tail keywords”, or “long tail keywords are a...

What is conversion rate?

Conversion rate is the ratio of visitors who took the desired action when visiting your website out of total visitors that visit your website. HubSpot defines it as "Conversion rate optimization (CRO) is the process...

Developing a Social Media Strategy for Medical Clinics

"I come from a culture where the pub is the center of the community. The pub is the Internet. It’s where information is gathered, collated and addressed." Rhys Ifans The use of social media has...

Pinterest Marketing for Cosmetic Surgery Practice

“Photography takes an instant out of time, altering life by holding it still.” Dorothea Lange Studies have shown that social media posts with Image is far more appealing than text only, thus it will receive more...

Facebook Twitter Instagram (F.T.I Bible for your business)

“Social media enables a small business to earn eyeballs and ears.” Guy Kawasaki Facebook Twitter Instagram, These three are the holy grail of social media world.These platforms integrate seamlessly and are a must for aesthetic...

Video Marketing Strategy for Cosmetic Surgeons

"Video is the most interesting and engaging way to share an idea with others."Chad Hurley There is no other way of saying it, Adopt video marketing quickly. People want to feel like they know you...

LinkedIn Marketing For Aesthetic Clinics

“The business of business is relationships; the business of life is human connection.” Robin S. Sharma In all different and hype social media networks, LinkedIn is often ignored and underutilized. But if properly used, it can...

How to Grow a Medical Practice and Create Your Online Reputation

A passionate belief in your business and personal objectives can make all the difference between success and failure. If you aren’t proud of what you’re doing, why should anybody else be? Richard Branson With the...

Cosmetic Clinic Website—Your Marketing Mothership

The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself. Peter Drucker Your clinic website is your marketing mothership. Having a website that gives...

Content Marketing for Plastic Surgeons-14 Top Tips

"The future of publishing is about having connections to readers and the knowledge of what those readers want." Seth Godin Creating great content that connects to your readers is a mix of art and science. Here...